Mediatool

Mediatool is a campaign management platform designed to offer brands and agencies better clarity on their media and marketing activities. Founded in 2009 and based in Sweden, the platform serves as a virtual marketing assistant, consolidating marketing activities, campaign plans, and yearly summaries in one place. With features to plan, organize, and analyze marketing and media activities, Mediatool provides a comprehensive overview and allows real-time management and collaboration. In 19 October 2023, the company secured a notable kr80.00M Venture Round investment from eEquity and Fairpoint Capital. Its focus on advertising, digital media, SaaS, and marketing industries positions Mediatool to continue innovating and driving value for its clients. For brands and agencies looking to enhance their media and marketing performance, a demo meeting with Mediatool at www.mediatool.com could be the next step in optimizing their strategies.