MAD Greens

MAD Greens is a fast-casual dining concept that aims to make healthy, fresh food mainstream and approachable. Founded in 2004 in Centennial, Colorado, the company has seen significant growth under the leadership of CEO Darden Coors, who took over in 2013 after the acquisition by AC Restaurant Group, a Coors family company. Emphasizing high-quality ingredients and culinary experiences, MAD Greens has tripled its locations and plans further expansion through franchise opportunities, nontraditional growth, and company-owned units in 2023 and beyond. MAD Greens prides itself on crafting chef-inspired salads, warm grain bowls, and wraps that cater to on-the-go lifestyles. The company's menu reflects an attitude of wackiness and authentic passion, making healthy eating an enjoyable experience. MAD Greens is part of the Salad Collective, along with other fast-casual brands like Snappy Salads and Tokyo Joe's, and has 65 company-owned restaurants in Colorado, Texas, and Arizona. Overall, with its commitment to better-for-you restaurant concepts, vibrant culture, and strategic growth, MAD Greens presents an exciting investment opportunity in the rapidly expanding healthy fast-casual dining sector.