Livewrapped AB, a Sweden-based ad tech product and consulting company, has been making waves in the world of header bidding since its inception in 2017. Specializing in header bidding, Livewrapped aims to maximize media owners' programmatic advertising revenue. The company's platform simplifies header bidding management, provides valuable insights and analysis, and offers optimization through machine learning. With a stronghold in the Nordic region, Livewrapped has positioned itself as the leading player in this technology. Despite their success, there is currently no public information about their last investment round or the participating investors. As a key player in the advertising industry, Livewrapped presents an intriguing opportunity for venture capital firms looking to tap into the evolving landscape of programmatic advertising.
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