Lickd

Lickd is a United Kingdom-based startup that aims to democratize the use of mainstream music for content creators, especially on platforms like YouTube. Through its platform, it enables creators to license mainstream music from popular artists such as Dua Lipa, David Guetta, Coldplay, and others. This not only enhances the quality of their content but also drives significant uplift in video views and engagement, as demonstrated by in-house research across 250k videos. In September 2021, Lickd secured a notable £5.10M Seed Round investment from prominent investors including Epic Games, Warner Music Group, and Nick Mason. With a focus on the intersection of music, social media, and publishing, Lickd presents an innovative solution for content creators seeking to elevate their work with popular music without facing copyright limitations.