Licious

Licious, founded in 2015 by Abhay Hanjura and Vivek Gupta, is an Indian consumer food company disrupting the meat and seafood market. With its $40 billion potential, Licious is committed to offering premium, high-quality products in raw and fresh meat, seafood, marinades, and ready-to-eat categories. The company's farm-to-fork business model ensures stringent cold chain control, maintaining product quality from procurement to consumer delivery. Licious has achieved remarkable growth, witnessing a 300% increase in just 5 years, serving over 3 million packs across various Indian cities. The company's INR11.46B Series F investment on 15th March 2022 was led by notable investors such as Amansa Capital, Axis Growth Avenues AIF - I, Kotak Private Equity, Nikhil Kamath, Haresh Chawla, Nithin Kamath, and Aman Gupta. With its strong differentiation in technology, supply chain, and consumer engagement, Licious has become the largest direct-to-consumer fresh meat and seafood brand. As of now, Licious holds a great distinction in driving the unorganized meat and seafood category in India. Its exemplary performance and strong investor backing position Licious as a key player with immense growth potential in the E-commerce and Food and Beverage industries. For more information, visit Licious.