Leest

Leest is a New York-based hotel technology company that offers cloud-based solutions for increasing direct bookings. The industry's major pain point is distribution costs, with the majority of online hotel bookings coming from OTAs, resulting in over $30B missed revenue in paid commissions annually. Although more than 80% of online bookings come from third-party sites, over half of online visitors still check hotel websites. However, due to the lack of digital tools to aid them in decision-making, these visits often result in abandonment to third-party websites.

Leest's platform is already being used at two of the world's top hotel chains, Starwood and IHG, as well as select independent lifestyle properties. With the hospitality industry on the cusp of transformation through technology, hotels are seeking to differentiate themselves by understanding and exceeding the expectations of today's value-seeking travelers. Leest aims to reimagine the hotel booking experience with a Millennial Mindset to create streamlined experiences.

Founded in 2015, Leest operates in the Information Technology and SaaS industries, and is headquartered in the United States. While their last investment and the involved investors are currently undisclosed, the company's innovative approach to revolutionizing the hotel booking process is likely to attract attention from potential investors.