Lasso

Lasso is a new social app from GoalBased Investors for building wealth and finding advice. It aims to bring Advisors and Consumers together over people's life goals. Founded in 2020 and headquartered in the United States, Lasso is the first goals-based investing community for investors and advisors from GoalBasedInvestors. The app's purpose is to provide a simple, goals-based process for people to create financial plans, share them with advisors, and seamlessly improve upon them together, revolutionizing and democratizing financial planning. The platform allows consumers to create a plan, and advisors can build on it within minutes, catering to the increasing demand for efficient and personalized financial services. With its innovative approach, Lasso aims to disrupt the traditional investment advisory space and empower users in achieving their financial objectives.