Kitara Media

Kitara Media Corp. is a digital media and mobile technology company that has garnered investor attention through its advanced targeting and granular performance insights. Founded in 2004, the company's flagship offering allows advertisers to experience unparalleled audience precision across a diverse network of global publishers. This capability is underscored by a focus on transparency, as Kitara Media operates as a transparent behavioral network, integrating advanced targeting capabilities with comprehensive site-by-site reporting. This approach enables advertisers to pinpoint and monitor their desired audience with exceptional precision. Moreover, Kitara Media provides sophisticated demographic, behavioral, chronographic, and geographic targeting abilities across its network of global publishers. This ensures that advertisers can effectively reach the right audience in a transparent environment. The company received a significant $7.00M post-IPO equity investment on 28 April 2014, reflecting investor confidence in its business model and growth potential. In summary, Kitara Media Corp. has positioned itself as a leader in leveraging advanced targeting capabilities to deliver precise and insightful advertising solutions within the digital media and mobile industries. Its strategic focus on transparency and performance insights has contributed to its appeal to investors and advertisers alike.