Intelia CDP is a Spanish-based Information Technology startup, founded in 2015, that offers specialized SaaS software focusing on ecommerce, horeca, and retail. Their slogan "Tecnología para elevar tu facturación. Con recomendaciones, fidelización, afiliación y audiencias" reflects their core mission of elevating company revenues by 15-30% through AI-driven recommendations, loyalty programs, affiliations, and audience insights. The €1.00M Venture Round investment received on April 15, 2024, from FI Group, ENISA, EONIQ Fund highlights investor confidence in Intelia CDP's capabilities. Intelia's AI technology harnesses customer behavior data from both online and offline sales channels to create personalized recommendations for cross-selling, upselling, and product combinations, ultimately boosting average transaction value and overall profitability. The company offers tailored omnichannel consulting for retail, organized catering, and B2C businesses, enabling them to optimize their strategies in loyalty programs, customer attraction, and cross-channel operations such as click & collect and returns. Their centralized and open CDP technology, featuring a REST API, empowers various departments within enterprises to leverage omnichannel data, including segmented audiences based on behavioral patterns, purchase frequency, and personal information. This positioning indicates Intelia CDP's commitment to interoperability and scalability, making it an enticing prospect for potential investors in the technology and retail sectors.
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