Insights

Insights is a privacy-focused analytics platform that sets itself apart by offering full anonymization and GDPR compliance, eliminating the need for cookie banners. The platform enables out-of-the-box page view tracking and customizable event tracking without compromising user privacy. Founded in 2019, Insights aims to address the growing concerns around data privacy and analytics. The Insights platform is designed with two core objectives. Firstly, it prioritizes non-negotiable privacy measures, unlike many other solutions where privacy features can be disabled by the website owner. This ensures users are not left wondering about the depth of tracking. Additionally, the platform aims to provide a comprehensive analytics suite, offering aggregated and anonymized statistics, thus bridging the gap between privacy and competitiveness. With its focus on the analytics industry, Insights addresses the critical need for robust, privacy-centric tracking solutions. While the headquarter location and specific investors are undisclosed, the company's commitment to privacy and data integrity positions it for potential growth and investment opportunities.