Insight Redefini

Insight Redefini is an advertising startup based in Nigeria, positioning itself as "The SOULutioning™ Company." The company is focused on delivering experiences designed to address human needs, specializing in marketing communications, design thinking, and strategic business transformation to develop future-proof brands. Its approach, known as the IR way, aims to harness the collective powers of 6 SOULution hubs, including Quadrant MSL, Leo Burnett Lagos, All Seasons Zenith, Insight Publicis, The Creative Counsel Nigeria, and Starcom Media Perspectives, to deliver advisory and execution services that consistently grow clients' businesses. With a team of over 200 talented and passionate redefiners, the company's corporate culture and philosophy are driven by the desire to influence life and business. Insight Redefini is the offspring of TROYKA, a leading Future Determining Marketing and Safety company, and a part of Publicis Groupe, the world's 3rd largest Marketing Communications group. Although information regarding its founding date and last investment is not available, the company's affiliation with Publicis Groupe and TROYKA adds to its credibility and potential for growth.