Insert Coin is a Sweden-based SaaS startup founded in 2018, offering powerful gamification tools and insights under the slogan "Powerful Gamification tools and insights to convert, engage, retain users". Their product, GWEN, is a SaaS platform that provides actionable user behavior insights and a suite of gamification tools to boost user engagement. The last investment, totaling kr45.00M, was secured through a Seed Round investment on 30 April 2022, with participation from investors including Jacob Ehrnrooth, Markus Kullendorff, Fros Ventures, Novobis, Ake Lundén, and Andreas Nyberg. GWEN promises to accelerate product development in a scalable manner to achieve faster results. This indicates significant interest from investors and potential for growth in the startup's future.
Funding Stage | Amount | No. Investors | Investors | Date |
---|---|---|---|---|
Seed Round | kr45.00M | 6 | Jacob Ehrnrooth, Markus Kullendorff +4 | 30 Apr 2022 |
Angel Round | kr15.00M | 4 | Ake Lundén, Jacob Ehrnrooth +2 | 30 Oct 2019 |
Venture Round | kr10.00M | - | 18 Jun 2018 |
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