Inkpact

Inkpact is a United Kingdom-based startup founded in 2015 that specializes in helping brands drive sales and Customer Lifetime Value by providing a more personal and human customer experience through handwritten notes. The company's mission is to reintroduce human connection in the digital world, offering an alternative to the impersonal nature of e-commerce. Inkpact has already made significant strides in the industry, with a noteworthy list of clients including John Lewis, Facebook, Orlebar Brown, Tiffany, Gymshark, and others. Notably, the company has delivered impressive results, achieving a 30% increase in spend after a handwritten note, a 58% increase in repeat purchases, and an astounding 2,000% ROI. These statistics underline the effectiveness of their approach. The company's unique selling point lies in its team of diverse creative freelancers, dubbed the Scribe Tribe, who handwrite personalized notes on behalf of the brands. This not only enhances the customer experience but also provides a means of livelihood for these writers. In terms of investment, Inkpact secured a Seed Round investment on 01 January 2016 from Wayra UK and Potential VC. This injection of capital has likely contributed to the company's ability to prove its concept and deliver notable results, demonstrating the potential for further growth and expansion in the future. With its compelling value proposition and demonstrated success, Inkpact is well-positioned to continue making a significant impact in the advertising, e-commerce, and marketing industries.