Idea Cellular Ltd, an Aditya Birla Group Company, positions itself as India's first truly multinational corporation. The telecom giant offers 2G and 3G services with a revenue exceeding $4 billion, holding an 18% revenue market share and a subscriber base of over 150 million. With a network of over 100,000 2G and 3G cell sites across 55,000 towns in India, Idea boasts a robust pan-India coverage. Additionally, it sustains world-class service delivery through an extensive network of customer touchpoints, including nearly 4,500 exclusive Idea outlets and over 7,000 call center seats. Notably, Idea's customer service delivery platform is ISO 9001:2008 certified, setting a quality standard in the industry. Recognized with accolades such as the 'Best Brand Campaign' at the World Communication Awards 2011 and three awards at the ET Telecom Awards 2012, Idea Cellular has showcased excellence in marketing, innovative products, and customer experience enhancement. Founded in 1995 and headquartered in India, the company secured an Equity Crowdfunding investment on 09 October 2021. Despite not specifying the investor, this investment signifies ongoing interest and support for Idea Cellular's operations.
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