Hype Collective

Hype Collective is a youth marketing agency that aims to help brands effectively engage with the student community. The company's approach emphasizes co-creation, involving students in various aspects of marketing campaigns, from creating straplines to starring in influencer campaigns. This concept aligns with the belief that collaborating with the target community is the most effective way to connect with them. Hype Collective offers services ranging from graduate marketing to on-campus activations, with a focus on connecting brands with students in a meaningful way. The company's acquisition by Bulla Co (www.bullaco.com) in June 2023 further solidifies its position in the market as it becomes part of the Next Gen influencer agency. For brands looking to reach the student demographic, Hype Collective offers an innovative and collaborative approach to youth marketing. Visit hypecollective.co.uk or email [email protected] for more information.