Human Demand is a leading independent mobile Demand Side (DSP) & Data Management Platform (DMP) company providing mobile audience solutions to advertisers. Founded in February 2012, the company offers a fully transparent, scalable, and efficient mobile media solution that includes real-time bidding (RTB) programmatic exchange buying and unique data targeting sets, such as hyper local geo-targeting. With a team of 15 based in New York City, Human Demand executed a $900.00K Series A investment on 20 March 2013, with the backing of investors like ARC Angel Fund, Empire Angels, Dot Capital, TJNS Capital, Digital Entertainment Ventures (DEV), and Blackgate Ventures. The company's proprietary technology platform serves advertisements across all Mobile Ad Exchanges, offering agencies and trading desks the industry’s most robust RTB self-serve platform for mobile ads. Additionally, as a DMP, the company enriches mobile display and video inventory in real time through its "AppAudience" data, superior location insights, campaign optimization, and visual analytics.
| Funding Stage | Amount | No. Investors | Investors | Date |
|---|---|---|---|---|
| Series A | $900.00K | 6 |
|
20 Mar 2013 |
| Seed Round | $325.00K | - | 03 Dec 2012 |
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