Horago is a tech company founded in 2017, based in the United Kingdom. Their slogan "Horago, restaurant ordering for today's world" encapsulates their mission to modernize the hospitality industry. The company specializes in streamlining the ordering process, data gathering, and customer interaction for establishments in this sector. Their product enables customers to interact with menus directly on their smartphones, offering features such as menu browsing, ordering, paying, bill splitting, waiter requests, and loyalty programs. One of Horago's standout features is its capability to collect massive data from customer interactions, which in turn can be utilized for venue improvements, branding, targeted marketing, and ongoing customer interaction. The company not only facilitates direct customer engagement during and after their visit through its app, but also provides establishments with a major dashboard to analyze and track key metrics for their venue. From a market perspective, Horago stands as a major marketplace for hospitality establishments, providing them with digital visibility and a platform for discovery. Ultimately, it aims to simplify customer interactions by offering a single app for engagement with numerous restaurants, cafes, hotels, and more. While the last investment round and investors are not specified, Horago's innovative approach to modernizing the hospitality industry makes it an intriguing prospect for potential investors seeking to capitalize on the evolving landscape of restaurant technology and customer experience.
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