Heed, LLC is an innovative startup that is redefining the way fans experience live events. Founded in 2015 and based in the United States, Heed has garnered significant attention, receiving a $35.00M Venture Round investment from SoftBank in October 2, 2018.
Heed has positioned itself at the intersection of Internet and Sports industries, offering a unique blend of technology and entertainment. The company has partnered with prominent entities including AGT International and WME | IMG to revolutionize fan engagement through the use of Internet of Things (IoT) technology.
Through IoT sensors, Heed captures and leverages venue and audience data to bridge the gap between spectators and talent, delivering personalized and real-time content to enhance the fan experience. This innovative approach allows Heed to provide unparalleled insights into human emotion, energy, and engagement during live events, offering fans a closer and more emotional experience than ever before.
By creating an immersive and interactive environment, Heed aims to amplify the pulse of the crowd and provide fans with unparalleled access to their favorite talent, teams, and brands. With its proprietary approach, Heed is well-positioned to unlock new possibilities for fan engagement at major events, signaling a potential shift in the live entertainment landscape.
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