Halfbake is a B2B SaaS app that helps Product Owners at AGILE teams gather early feedback and collaborate on feature and product ideas from end-users, team members and external stakeholders. The app gives Product Owners a framework to iterate and refine ideas to get a prioritized, vetted list of high level features that can be imported into their Project Management softwares as epics and stories. Halfbake helps solve a massive innovation management problem that affects product teams in all domains and costs them millions of dollars in wasted man hours and resources every year from getting feedback too late. Halfbake charges teams across $49/$99/$199 per month plans depending on team size and feature selection. We built and launched our pilot tool to begin with - The Hollerback Widget - a javascript based end-user feedback tool that seamlessly embeds on the user’s websites and can be configured for extremely contextual targeting.
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