GYMetrix Ltd is a startup dedicated to "Making Gyms Fit." The company is the first in the gym industry to measure, report, and advise on the level of service that gyms provide to their customers, focusing specifically on 'Equipment Availability.' Their research indicates that this metric is a crucial value driver for gym customers, as the availability of equipment directly affects customer satisfaction and the perceived value of the gym. GYMetrix achieves this by attaching discrete, wireless sensors to all the equipment within a gym to measure and monitor equipment availability. Additionally, they collect data through customer surveys to further optimize the types, quantities, and locations of equipment, ultimately aiming to enhance the overall customer experience. The company also offers expertise in 'demand side management,' providing advice on altering the demand pattern of customers. Since its establishment in 2009, GYMetrix operates within the Health Care, Health and Wellness, and Sports industries. With no available information on their last investment, the company holds potential for growth and innovation in the ever-evolving health and fitness sector.
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