GrowthMode Marketing

GrowthMode Marketing is a marketing company specializing in assisting HR tech companies to achieve their growth objectives. The company emphasizes the importance of a long-term vision and a modern approach in order to distinguish themselves in the highly competitive HR tech space. By focusing on three pillars - strategy, content, and distribution - GrowthMode Marketing aims to build brand awareness, credibility, trust, and ultimately create demand in the market for their clients' solutions.

Under the strategy pillar, the company seeks to define the ideal customer profile, craft a unique point of view, and develop a content marketing and demand generation plan to achieve revenue targets. In terms of content, they create engaging cornerstone and cobblestone content, adopt an iterative approach for refinement, and build a full-funnel digital footprint to support prospects at various stages of their journey. Lastly, under the distribution pillar, they enhance website experiences, build engaged audiences through managed channels, and amplify reach through third-party channels for increased brand awareness and credibility.

GrowthMode Marketing promises to transform the digital footprint of HR tech companies into their best sales representative, leading to shorter sales cycles, improved close rates, and lower customer acquisition costs. Founded in 2015, the company is focused on catering to the advertising, digital media, and marketing industries. Despite the absence of disclosed recent investments or investors, the company's commitment to supporting HR tech companies in scaling through effective demand generation engines is evident.

With a strong emphasis on hashtags such as #HRtech, #WorkTech, #HRtechnology, and #B2Bmarketing, GrowthMode Marketing positions itself as a valuable partner for HR tech companies aiming for breakthrough growth.