greymatters is a premier design agency specializing in hospitality, offering services in identity, food & beverage, interiors, architecture, and landscape. With over fifteen years of experience in hospitality design and development, the company has worked on a diverse range of projects globally, including hotels, resorts, luxury retail, casinos, super-yachts, private helicopters, country clubs, spas, retreats, and residential developments. Founded in 2012 in Singapore by design star Alan Barr, greymatters has a strong pedigree rooted in the United States, with partners and directors who have mastered complex projects worldwide. This global practice operates design studios in Bangkok, San Francisco, and Singapore, strategically spanning from the West Coast of the United States throughout South East Asia. The firm's services encompass a robust mix of disciplines, capable of handling all facets of hospitality development, with a focus on creating one-of-a-kind designs based on a series of unique aspects, tailored to each client's needs. Interestingly, the company does not offer architecture services in Singapore. As an investor, greymatters presents an interesting opportunity in the design and marketing industries. However, with no information available about the company's headquarter, last investment, or last investment investors, further due diligence is necessary to evaluate the potential for investment in this unique and globally-oriented design agency.
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