GrayMatters Marketing LLC

GrayMatters Marketing, LLC is a Qualitative Research and Marketing firm founded in 2003. The company specializes in eliciting and translating target customer insights to drive brand image, preference, and sales. The management team, comprising classically trained marketing strategists, brings expertise in Beverages, Consumer and Luxury Goods, Communications, Fashion, Financial Services, Pharmaceuticals, QSR, and Retail categories. GrayMatters Marketing focuses its qualitative and strategic services in four core areas including Brand Strategy, Business Strategy, Target Insights, and Marketing Program Development/Evaluation. The firm provides a unique combination of "in the trenches" marketing strategy/planning expertise, consultative approach, and moderating skills, delivering insights and recommendations fueling business growth. With a focus on Advertising and Marketing industries, GrayMatters Marketing presents a compelling opportunity for investors seeking exposure to a well-rounded marketing and research firm.