GrayKea is a startup with a mission to address the prevalent issue of financial insecurity faced by college students in the United States. With the alarming rates of food and housing insecurity among over half of US college students, the need for intervention is evident. Founded in 2020, the startup aims to alleviate the financial burden through sustainable alumni giving. By leveraging the empathy and shared experiences of alumni, GrayKea seeks to connect students in need with the support of their university's graduates. This strategic approach is designed to tap into the understanding and willingness of alumni to assist students facing financial stress, ultimately supporting their success. The last investment round in April 26, 2021 was led by Illinois Ventures, signifying a vote of confidence in the startup's vision. Operating at the intersection of Education, Financial Services, and the Internet, GrayKea is poised to make a meaningful impact in addressing the pressing issue of financial insecurity in higher education.
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