Gray Matters LLC

**Gray Matters LLC** is a niche publishing company that aims to assist businesses in showcasing their expertise to influential audiences and targeted demographics. The company, headquartered in Springdale, Ark., operates within a dynamic market recognized by the Milken Institute and home to significant corporations such as Wal-Mart Stores Inc., Tyson Foods Inc., J.B. Hunt Transport Services Inc., and others, making it an optimal location to execute its business strategy. The company prides itself on its team of approximately 15 employees who work together in a family-friendly and community-oriented environment, producing national and regional award-winning products. Gray Matters is engaged in various publishing activities, including bi-weekly publications such as the Northwest Arkansas Business Journal and several annuals and supplements, alongside daily B2B news and information via its websites. The company also hosts exclusive events such as _The Fast 15_, _The Greenest Office_, and _Forty Under 40_, which are designed to foster branding and networking opportunities. Notably, **GM Custom** offers custom publishing services, tailoring marketing messages through magazines, newsletters, and promotional materials for specific audiences. Additionally, the **GM Consulting** division supports the startup and ongoing success of B2B media and marketing services through a range of consulting and hands-on services. Established in 1997, Gray Matters LLC operates within the Content Creators, Creator Economy, and Publishing industries, targeting businesses seeking to differentiate themselves in the marketplace through branding and image campaigns.