**GenArts, Inc.** is an award-winning developer of Sapphire VFX plug-ins. In 2016, **GenArts** was acquired by **Boris FX**, a leading developer of visual effects, planar tracking, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. **Boris FX** products (Sapphire, Continuum, Mocha, Silhouette, and Digital Film Tools) serve over a million artists worldwide. The company’s success lies in its ability to tightly integrate and leverage technologies through strong partnerships with **Adobe, Apple, Avid, Blackmagic Design, Autodesk, Grass Valley, Magix,** and other leading developers of video editing software. In 2014, **Boris FX** acquired **Imagineer Systems**, the Academy Award-winning developer of Mocha planar tracking software. Subsequently, in 2016, **Boris FX** acquired **GenArts**, the developer of Sapphire, the gold standard plug-in package for high-end visual effects. In 2019, **Boris FX** acquired Academy Award-winning **SilhouetteFX** and **Digital Film Tools** for advanced feature film rotoscoping, painting, and effects. The latest available funding information shows a $22.40M Venture Round investment in **July 17, 2008**. For more information on their products, visit borisfx.com and connect with their community on Facebook, Twitter, YouTube, and Instagram.
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