gebana ag

Gebana AG is a Swiss-based E-Commerce and Food and Beverage startup, founded in 1997. The company's slogan, "Global Farmers' Market," succinctly captures its mission to transform global trade in favor of family farmers, local communities, and the environment. Gebana is committed to promoting sustainability, equity, and quality at reasonable prices by challenging conventional trade practices. The company adopts a unique approach by prioritizing taste over size and color, ensuring that only ripe fruits are sent to customers. Gebana encourages advance orders, allowing consumers to receive fully flavored products at harvest time. To reduce waste and food miles, Gebana sells large packages directly from the country of origin, promoting efficiency and environmental consciousness. What sets Gebana apart is its willingness to take risks and invest in local processing, thereby creating job opportunities. The recent €6.00M Debt Financing investment secured on 01 July 2023 was led by EDFI Management Company and the Belgian Investment Company for Developing Countries, highlighting investor confidence in the startup's vision. Moreover, Gebana offers a unique opportunity for individuals to invest in the company, aligning their capital with the pursuit of a more sustainable economy. Additionally, the company's crowdfunding platform provides a means for anyone who shares their vision for fairer trade to access Gebana's expertise and support farmers and processors. This aligns with their commitment to democratizing the benefits of their initiatives and spreading support for fair trade practices. In summary, Gebana AG stands out as a pioneering force in revolutionizing global trade, advocating for fair practices, sustainability, and the empowerment of local communities and farmers. With its recent investment and unique business model, Gebana is poised to further disrupt the industry and continue its mission of changing the rules in global trade.