Gaga is a Belgian startup founded in 2017 with a mission to change people and tribes. Their slogan, "Changing people and tribes," reflects their focus on winning the hearts and minds of tribal members by personifying tribal identity and influencing their behavior. Gaga's philosophy revolves around Tribe Initiated Thinking©, which emphasizes the significance of tribes in their approach. They employ behavioral design techniques, drawing upon behavioral psychology to effectively shape people's behavior and decision-making processes.
Despite lacking specific details on industries targeted and recent investments, Gaga's unique approach to tribal identity and behavior design presents an intriguing opportunity for venture capital investment. With their headquarters in Belgium, Gaga has the potential to disrupt the behavioral design landscape and carve a niche for itself in the market. An investment in Gaga could represent a forward-looking bet on the power of tribal influence and behavioral psychology in shaping consumer behavior and group dynamics.
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