Fruit Bowl

Fruit Bowl is a UK-based company that has been pioneering the kids' fruit snacking category for nearly 20 years. Their range of better-for-you, fruit-based snacks and treats offers a healthier alternative to mainstream confectionery, promoting the trend towards healthier snacking. The company's products, including playful Peelers and delicious Yogurt Flakes, are all made with real fruit, aiming to make fruit consumption enjoyable for children and adults alike.

Founded in 1999, Fruit Bowl has been producing its own products in its Cambridgeshire manufacturing facilities, showcasing a commitment to quality and control over its production process. As a United Kingdom-based company, it has a strong foothold in the region and continues to be a leading player in the children's snacking market.

With an established presence and a focus on healthy snacking, Fruit Bowl presents a compelling investment opportunity for venture capitalists seeking to tap into the growing demand for healthier snack options. Given their track record and established market position, Fruit Bowl is well-positioned to capitalize on the increasing consumer interest in better-for-you snacks, making it an attractive prospect for potential investors.