Frizata is a 2019-founded, Argentina-based D2C (Direct to Consumer) flexitarian frozen food tech startup with the slogan "Taste it easy." The company is focused on revolutionizing the everyday food experience by leveraging innovation and technology to offer simplicity and balance to its customers. Frizata acknowledges the growing consumer awareness regarding the impact of food on health and the environment, aiming to address the common question of "what do we eat today?" by providing delicious, quality, and nutritional food in a simple and accessible way. With a keen focus on product innovation, Frizata boasts the most complete Meat Free Line in the Latin American market. The startup actively engages with its customers through Big Data, facilitating a co-creation process to enhance its offerings continually. As a Digitally Native Vertical Brand (DNVB), Frizata operates at digital speed and is expanding its reach, with a substantial client base in Argentina and recent expansion into Santiago de Chile, paving the way for further expansion into Sao Paulo (Brazil) and San Francisco (USA). The latest milestone for Frizata was a $3.00M Series A investment led by Angel Ventures, SP Ventures, and RG Nutri on 10 January 2023. This funding will likely support the company's plans for further global expansion. Frizata's business model, sans intermediaries, enables cost savings that are reinvested in production, placing customers at the heart of its operations. As the company continues to scale, its commitment to providing high-quality, accessible food remains unwavering. Welcome to Frizata – Taste it Easy!
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