Fresh Factory (YC W22)

Fresh Factory (YC W22) is a hyperlocal, cold chain fulfillment & enabler startup, founded in 2020 in Indonesia. The company's mission is to help businesses reach their customers faster and more efficiently while enabling them to expand sales distribution through e-commerce. Recently, Fresh Factory secured a $4.15M Seed Round investment on 03 April 2023, with prominent investors including East Ventures, SBI Ven Capital, Trihill Capital, TAP Group, Kyobo Securities, and NTUitive.As an emerging player in the B2B and logistics industries, Fresh Factory is poised for growth and significant impact in the Indonesian market. The company's emphasis on hyperlocal, cold chain fulfillment solutions positions it well to capitalize on the increasing demand for efficient logistics services, particularly in e-commerce and B2B transactions. The company's social media presence on Instagram (@freshfactory_id) and YouTube (Fresh Factory Indonesia) reflects a commitment to engagement and brand visibility. With the recent investment, Fresh Factory is well-positioned to further develop its infrastructure, expand its reach, and solidify its presence as a key player in Indonesia's logistics and e-commerce ecosystem.