FreeWater is a free beverage company with a bold mission encapsulated in their slogan, "Put your brand in everyone's hands! We only need 10% of Americans to drink FreeWater and we'll end the water crisis." Founded in 2020, FreeWater Inc. operates at the intersection of Advertising, Social Media, and Marketing. Their innovative approach involves offering free water by utilizing the packaging as advertising space, akin to digital platforms such as Google, Instagram, or YouTube. The company introduces a pioneering marketing channel, enabling brands and advertisers to use the QR codes on the packaging, allowing consumers to engage in augmented reality, shopping, food ordering, coupon collection, prize winning, ticket acquisition, donations, video watching, music listening, app downloading, and more. Notably, $0.10 from each beverage purchase is donated to charity for building water wells for those in need. The business strategy is underscored by the mission to solve the global water crisis permanently, driven by the ambitious target of having 10% of Americans switch to FreeWater, thus eliminating the water crisis. However, specific details about the company's headquarters, last investment, and associated investors remain undisclosed. Nonetheless, FreeWater's philanthropic and sustainable approach to advertising and provision of free water presents an intriguing concept with the potential for significant social impact.
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