For_Me is an innovative startup in the Americas, aiming to empower creators and brands for amplified assisted virality. Founded in 2018, the company operates as the first Social Commerce Multicategory platform in Latin America. While initially focusing on the Beauty Care industry, it has expanded its reach to other sectors and has emerged as a pivotal partner in the implementation of effective assisted virality strategies.
With a primary objective of transforming genuine and organic recommendations into digital conversion growth, For_Me facilitates and manages the creation of relevant content in collaboration with its community of Latin American and American content creators, which currently amounts to over 1M members.
The company specializes in harnessing the power of micro & nano influencers and user-generated content to increase brand awareness, accelerate digital growth for Beauty & Personal Care brands, and provide monetization opportunities for content creators. Operating out of Argentina and with a presence in several Latin American countries as well as the USA, For_Me has established itself as a strategic partner for globally renowned brands such as Avène, Estée Lauder, MAC, Vogue, L’Oreal Paris, La Roche-Posay, Maybelline, Elvive, Telefónica, MODO, Esika, Eucerin, P&G, Vichy, Nivea, Walmart, and Mercado Libre, among others.
The latest funding round for For_Me was a Seed Round investment on 01 September 2021, with the investment coming from Newtopia VC.
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