Fondue

Fondue is an E-Commerce startup founded in 2021, headquartered in the United States. The company's slogan, "Ditch the discount codes. Drive profitable growth with CashBack," reflects its core value proposition. Fondue helps brands drive profitable growth by offering CashBack as an alternative to traditional discount codes. This approach allows for brand-embedded CashBack, empowering shoppers to choose the incentive that resonates most with them. This strategy aims to reward brands with more conversions, increased profits, higher engagement, and improved cash flow. In September 2022, Fondue secured a $10.50M Seed Round investment, with participation from a diverse group of investors, including Gaingels, Ground Up Ventures, Starting Line, Hanaco Ventures, Infinity Ventures, Samsung NEXT, JAM Fund, Quiet Capital, Sugar Capital, and Verissimo Ventures. This funding is expected to fuel the company's growth and innovation efforts in the e-commerce space. With a unique approach to incentivizing consumer behavior in the online shopping landscape, Fondue is poised for continued expansion and impact.