florence by mills

Florence by Mills is a skincare and beauty startup, which embraces the concept of clean beauty and is backed by the passion of Millie Bobby Brown, known as Mills. The brand aims to reflect the essence of self-love and expression, stemming from the actress' personal experiences in the makeup world. Founded in 2019, florence draws inspiration from Brown's great-grandmother, an embodiment of self-acceptance and happiness pursuit. Positioned in the Health and Wellness and Wellness Beauty sectors, the company has yet to disclose its headquarters, latest investment, and investors. The brand’s slogan "florence is clean skincare and beauty made with love by Millie Bobby Brown" encapsulates its dedication to producing skincare and beauty essentials imbued with affection.