Fittingbox

Fittingbox is a pioneer in the digital eyewear industry, known as the first inventor of the virtual mirror for online glasses try-on. Founded in 2006 by Benjamin Hakoun and Ariel Choukroun, the company has continuously evolved its offerings. Fittingbox's product line comprises four key components: virtual try-on, digital frames, optical toolbox, and open innovation program. Their virtual try-on solutions have facilitated over 120 million try-ons in 2022, showcasing a 23% increase from the previous year. With the introduction of Frame Removal, a ground-breaking feature for glasses wearers, the company further solidifies its position as an industry leader. Fittingbox also boasts the creation of the largest 3D frames and photo database globally, encompassing around 135k digital frames. Complementing this, their optical toolbox equips eye care professionals with the necessary digital tools for delivering high-quality services to patients. Additionally, the company's Open Innovation Program and Avant-première concept strive to bring technological expertise and optical knowledge together to drive the industry forward. Fittingbox recently secured recognition as a laureate of BPI France's National I-Nov competition and has garnered more than 4,000 businesses as clients, including prominent international optical and luxury brands. It is headquartered in France and received its last investment in the form of Debt Financing from Bootstrap Europe on 14 November 2020. Currently employing over 100 people globally, the company continues to focus on pioneering new innovative projects to further advance the eyewear industry.