First Eat Right

First Eat Right is a health and wellness startup founded in 2007 with the slogan "Avoid Fraud. Eat Smart. Play Hard. Stay Healthy. Life is Simple. Solution is also simple. Avoid Complicated Professionals." The company's main focus is on combating fraudulent practices in the slimming, fitness, and weight loss industry, which is reported to be highly disorganized with approximately 60% of businesses operating through fraudulent means. First Eat Right aims to address this issue by providing honest, reliable, and science-based dietetic and nutritional practices. They are a member of the Academy of Nutrition & Dietetics USA and receive guidance from the FDA, British dietetic association, and other top research organizations worldwide. The company is targeting the healthcare, health and wellness, and nutrition industries. While specific headquarters and recent investment details are not available, First Eat Right's mission aligns with the demand for transparency and credibility in the increasingly important health and wellness sector.