Feelalytics

Feelalytics is an emotion analytics platform for the customer journey, with a slogan "#FeelingsMatter". Founded in 2020 and headquartered in the United States, the company focuses on measuring and creating actionable data to promote emotional health and well-being for teams, employees, and customers.

The platform offers an anonymous, automated, and segmented sentiment analysis, utilizing emojis as a common way to express emotions. This allows for the collection of emotional data from both employees and customers, providing insights that evolve over time. Feelalytics enables the grouping of employees by team, department, and location, as well as customers by various demographics, in order to gauge emotional responses at critical points in the customer's journey.

Notably, Feelalytics received a non-equity assistance investment from MassChallenge on 07 July 2021, marking a significant milestone in its growth and development.