Fabl

Fabl is a rich-media web publishing platform for content marketers that has been acquired by Britelite Immersive in 1Q21. Founded in 2014, Fabl's platform aims to enhance branded content page creation, allowing marketers to produce compelling, rich-media enabled, on-brand pages of content quickly and easily. This SaaS platform eliminates the need for designers, developers, or agencies, empowering marketers to efficiently engage their customers through refreshing page formats. The average time spent on a page of content built with Fabl is 3 minutes, 17 seconds, a 5x increase compared to the internet average. The platform also synchronizes analytics, enabling marketers to assess and adjust page content and format throughout active campaigns for maximum reach and impact. The last investment in Fabl was a $1.70M Debt Financing round on 12 November 2017, with participation from investors such as Farvatn Venture, Lisa Gansky, Lee Buck, Kirby Winfield, Sarah Imbach, and Chris Smoak. Fabl operates within the industries of Advertising, Analytics, SaaS, and Marketing. The platform's slogan emphasizes its ability to boost content engagement, with a claimed fivefold increase in page interaction.