Essmart is an Indian startup founded in 2014, with a focus on bridging the gap between impactful technologies and rural markets. The company's slogan "Shop SMART. Shop ESSMART." reflects its commitment to making high-impact livelihood products accessible at the village level. Essmart operates a tech-enabled network of rural B2B partners, including rural shops and Farmer Producer Organizations, to help rural farming households access and adopt climate resilient agriculture and household technologies.
The company leverages a dynamic feedback loop to ensure that its products meet the needs of rural customers while empowering market actors with effective research and targeted rural marketing. Essmart operates in the industries of E-Commerce, Logistics, and Retail, driving rural innovation through products and solutions that positively impact rural livelihoods and unleash the potential of rural India's growth.
Essmart received a significant $1.20M Venture Round investment on 18 September 2018 from a group of investors including DEG, Swiss Re Foundation, elea Foundation for Ethics in Globalization, and PG Impact Investments. This funding bolsters Essmart's ability to further penetrate rural markets and continue its mission of driving positive change in rural India.
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