Equity Brands
Building brand equity is what we do best.
Building brand equity is what we do best.
**Equity Brands Analysis**
Equity Brands, founded in 2012, focuses on building and reviving brand equity. The company's slogan, "Building brand equity is what we do best," reflects its core mission. With esteemed heritage brands like BLACK+DECKER, Betty Crocker, got milk?, and Pioneer Woman under its wing, Equity Brands strives to maintain and modernize their legacies while introducing innovation.
The company leverages its team's extensive marketing and merchandising expertise to develop in-house, private label brands such as Any, Commercial Cool, Commercial Care, Commercial Chef, Coby, Comfty, and Table 12. Equity Brands' commitment to reinvention is evident in its keen focus on clever go-to-market concepts and world-class packaging design, designed to resonate with the public while preserving the brand message.
Although specific details about the company's headquarter location and the last investment are undisclosed, Equity Brands emphasizes its global growth and unwavering dedication to delivering premium products supported by iconic brands. With its strategic approach to brand revitalization and product development, Equity Brands is poised for sustained success in the marketing industry.
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