Equilab

Equilab is a Stockholm-based startup founded in 2016, offering the slogan "World's largest equestrian app." The company operates within the sports industry and has gained substantial attention with its innovative offering. Equilab has received a significant venture round investment of kr7.00M from BackingMinds, as of 30 December 2020. The equestrian app has successfully established its presence among more than 1,000,000 riders, positioning itself as a key player in the market. Equilab's value proposition lies in its automatic tracking of training, enabling users to capture every movement and gain deep insights into their progress. This unique approach has effectively catered to the needs of a niche yet dedicated user base within the equestrian community. The startup's home base in Sweden provides it with a strategic advantage, considering the country's strong focus on innovation and technology. With its last investment from BackingMinds, Equilab is well-positioned to further solidify its presence as the leading equestrian app globally. In conclusion, Equilab's impressive growth and reception within the equestrian world, coupled with the significant venture round investment, signal a promising trajectory for the startup. This investment will likely fuel the company's expansion and technological advancements, consolidating its position as the premier choice for equestrian enthusiasts worldwide.