Emerging Star Investment Group (ESIG) is a Canadian startup founded in 2011 that aims to revolutionize the personal finance industry. Based in Waterloo, Ontario, ESIG employs a holistic financial planning approach to empower Canadians to effectively manage and achieve their financial goals. The company especially targets the middle class, offering accessible financial planning solutions through the utilization of technology. ESIG's core objectives include elevating conversations about personal financial management, educating individuals on financial literacy, and improving the relationship between people and their financial advisers.
With a primary focus on computing, financial services, and information technology, ESIG seeks to bridge the gap in financial planning accessibility for the middle class, which is often limited or unaffordable. The company envisions a future where technology plays a pivotal role in enhancing global financial literacy, ultimately striving for a society where financial security is attainable for everyone.
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