Eletromidia, founded in 1993, has evolved over time to become a leading player in the advertising and social media industries. The company's last investment was a Post-IPO Secondary investment on 06 March 2023, with Grupo Globo as the investor. Eletromidia aims to revolutionize the way people experience cities, transportation, elevators, shopping centers, and airports by providing content and services that utilize intelligence, data analysis, connectivity, and interaction. Their mission is to engage millions of individuals and elevate the visibility of brands. With a focus on innovation and experience, Eletromidia has positioned itself as a key player in transforming urban life and consumer engagement.