EDO

EDO is a data, measurement, and analytics company with a focus on advancing the success of marketing, research, and creative professionals. Established in 2014 and based in the United States, EDO is recognized for its expertise in Analytics and Big Data within the industry. The company's slogan represents its core mission of providing predictive behaviors driven by Convergent TV advertising to optimize creative and media performance. In its most recent investment round on 06 April 2022, EDO attracted a significant $80.00M investment from Shamrock Capital Advisors, further solidifying its position as a leading platform in the TV outcomes space. EDO's unique approach involves combining real-time engagement signals with decision science to maximize advertising effectiveness. Their client base includes leading brands, TV networks, entertainment studios, and ad agencies, benefiting from investment-grade data that aligns advertising investments with business results. As the company continues to thrive in its niche, EDO's emphasis on providing detailed competitive, category, historical, and predictive intelligence sets it apart. For industry intel, success stories, and top ads, EDO's offerings provide essential resources for those seeking to maximize their marketing and advertising strategies. For more information, one can visit EDO.com to explore the company's comprehensive suite of services and offerings.