DPAA

DPAA is a global trade marketing association connecting out-of-home media with the advertising community, emphasizing the growing role of #DOOH in today’s Omnichannel mix. The membership offers various benefits, including DPAA Short Connects interview series, DPAA Homeroom educational seminars, DPAA Town Hall private member events, DPAA DOOHDAVOS leadership seminars, and DPAA Task Force special initiatives, such as the WE.DOOH women’s empowerment initiative. DPAA serves as a platform for global collaboration between digital networks, ad tech firms, research companies, content providers, media agencies, and advertisers. Members have access to a comprehensive database of research, best practices, case studies, planning tools, training and forecasting resources, social media amplification, and news circulation. The annual "DPAA Summit" convenes over 900 delegates, representing brands, agencies, digital out-of-home networks, ad tech, mobile and location data companies, research firms, and other innovators, for a full day of presentations, panels, case studies, networking, and experiential exhibits. Founded in 2006, DPAA operates in the Advertising and Marketing industries. Although the headquarters information and recent investment details are not available, it's evident that DPAA plays a pivotal role in optimizing advertising strategies while facilitating collaborative efforts across the global advertising ecosystem.