DM (Toda história merece crédito)
DM is a financial products company that was founded in 2002 with the aim of simplifying and democratizing access to credit, particularly for the lower-income population. The company offers a range of solutions including store cards, branded credit cards, digital accounts, personal lines of credit, and insurance. Additionally, it provides retail networks with the opportunity to adopt their private label credit card, CRM tools, and offer applications, utilizing proprietary technology to deliver unique products to the market. DM is heavily technology-oriented, constantly seeking innovations and creating methodologies, processes, and tools to facilitate access to financial services.
Based in São José dos Campos, Brazil, DM employs over 900 individuals across various regions of Brazil. In 2021, the company secured funding from the private equity fund Vinci Partners, which is being directed towards the development of new technologies and products. DM perceives its business as a means to promote happiness, inclusion, credit, and innovation, by eliminating barriers and creating opportunities as they believe that "Toda História Merece Crédito" (Every Story Deserves Credit).
This makes DM an intriguing investment prospect within the Finance and Financial Services sectors, with a solid foundation, a clear focus on leveraging technology and a strong commitment to financial inclusion and innovation.
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