Digital Measures

Digital Measures is a US-based company that was founded in 1999 and acquired by Watermark in 2018. Specializing in web-based data management, reporting, and digital workflows for higher education, the company's market-leading faculty management system, Activity Insight, is trusted by three out of five of the leading US universities. With this system, over 250,000 faculty members in 15+ countries share stories of personal and institutional success. While specific investment details are not available, Digital Measures has gained a strong foothold in the higher education industry with its innovative solutions, and its acquisition by Watermark demonstrates its value in the sector. For more higher ed resources, the company's page at linkedin.com/company/watermark-insights provides valuable insights into its offerings and activities. Based in Milwaukee, Wisconsin, the company continues to make strides in reshaping data management and reporting within higher education institutions.