Детский мир is the largest retail operator in Russia and Kazakhstan, offering a diverse range of children's products. With a 73-year history, it stands out as the most recognizable brand in the Russian children's segment. The company operates as an omni-channel retail trading multi-format entity and is a significant player in Belarus as well. Its online presence is notable, being one of the largest and fastest-growing online players in Russia's children's goods segment. The group encompasses the retail store networks "Детский мир" and "ПВЗ Детмир," the e-commerce platform detmir.ru, and the pet products network "Зоозавр." As of December 31, 2020, the "Детский мир" network consists of 832 stores in 331 cities across Russia, Kazakhstan, and Belarus, with "ПВЗ Детмир" comprising 16 stores, and "Зоозавр" having 20 stores. The total retail space of the company's stores amounts to 897 thousand square meters. The last recorded investment was a Private Equity Round on September 10, 2014, with the Russia-China Investment Fund as the participating investor. With its extensive market presence and established brand, Детский мир continues to demonstrate potential for growth and expansion.
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