Datamars

**Datamars** is a global data solutions company founded in **1988**, with a focus on delivering data-based productivity solutions for the livestock, pet, and textile industries. The company's diverse portfolio includes globally recognized product brands such as Z Tags, Tru-Test, Speedrite, Simcro, Felixcan, Petlink, and Textile-ID. **Datamars** is known for its innovative RFID identification and data solutions, empowering customers to make better-informed decisions and achieve measurable success. The company's offerings are designed to address the unique needs of its target markets. For livestock producers, **Datamars** aims to enhance productivity and promote sustainable practices, contributing to the maintenance of land and lifestyle. Textile service businesses are supported in delivering exceptional levels of service and achieving prosperity, while pet owners are assisted in reunifying with their beloved animals. Moreover, in developing societies, the company plays a crucial role in safeguarding health and livelihoods against diseases. **Datamars** is aligned with the global trend of achieving more with less, utilizing scarce resources such as water, feed, and land efficiently to foster sustainable production. Furthermore, as an organization, it is committed to understanding, monitoring, and improving its impact on communities and the environment. The company recently attracted a **Private Equity Round investment** on **01 January 2021**, with **Columna Capital** participating as the investor. Headquartered in **Switzerland**, **Datamars** continues to drive innovation and contribute to the positive transformation of various industries.